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The second annual UNM Collegiate Recovery Center (CRC) Sober Tailgate provided a winning experience both on and off the field. Held before the Lobos' Oct. 3 game against the UTEP Miners at University Stadium, the event welcomed nearly 300 attendees and ended with a Lobos victory.
Designed to offer a recovery-friendly game day experience, the tailgate gave students, alumni and community members a place to relax, enjoy refreshments, connect with local resources and celebrate Lobo football in an inclusive environment.
βBased on our experience last year, I noticed we needed more of a respite area. We wanted a space where students and others who are tailgating, whether they have consumed alcohol or not, could come, relax for a few minutes, have some water, grab some food and recharge,β said Liliana Miranda, community health worker with Student Health and Counseling.
Supported by a grant from Recovery Communities of New Mexico and contributions from campus and community partners, the event featured games, giveaways, refreshments and resource information in a welcoming, judgment-free atmosphere.
Organizers initially set a goal of reaching 200 attendees. That goal was surpassed, with 277 people counted in the tent alone.
βOur student volunteer counted 277 people who came into the tent, and that doesn't include everyone we served food to outside of the area,β Miranda said. βWe estimate that we reached approximately 300 people!β
Volunteers, resource agencies and community partners helped make the event a success, creating opportunities for attendees to connect with support services while enjoying game-day activities.
βWe are so grateful to our community partners, resource agencies, and our wonderful face painting team for helping us create such a fun and welcoming space for students,β Miranda said.
One of the most popular attractions was the face-painting station, where students and fans showed off their Lobo pride. Resource partners included Whole Self Counseling, Bernalillo County's Keep New Mexico Alive initiative, UNM COSAP, People's Work and the New Mexico Health Care Authority's 988 program.
A primary goal of the event was to provide a welcoming place for attendees to take a break, connect with others and learn about available resources while participating in a favorite campus tradition.
βWe want this to be like a non-judgmental spot. Come chill out and support our Lobos,β Miranda said.
With strong community support and nearly 300 people reached, the CRC Sober Tailgate continues to grow as a meaningful tradition that promotes connection, wellness and recovery support across the UNM community.
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