THE LATEST FROM INSIDE722

As 2025 comes to a close and we bundle up here in New Hampshire during an especially chilly December, we’re calling this our “holiday lite” edition (expect puns). Please enjoy the profile on Spaulding Academy & Family Services, whose life-changing work with youth warms the season. Next, check out our twist on holiday recipes – each team member cooked something up! Finally, get to know Steve Morin, affectionally known by the nameplate on his desk as “the web guy" and a superfan of holiday sweets. Happy holidays, all.

Blog

5 ESSENTIAL TECHNIQUES FOR BECOMING AN EFFECTIVE COMMUNICATOR

In Authority Magazine's latest article, Athalia Monae interviewed CEO, Matt Cookson, who breaks down five essential considerations that guide our approach to every project, from crisis communications to strategic planning. Discover why quick response times, authentic voice and thorough preparation are the foundation of communication that drives results. 

Case Study

MARKETING AND COMMUNICATIONS FOR OUR FRIENDS AT SPAULDING

Our latest case study features Spaulding Academy & Family Services, a New Hampshire organization making a profound difference in the lives of children and families. We worked with Spaulding on marketing and communications strategies that advance their mission and deepen connections with donors, community partners, families and prospective staff.  See how strategic storytelling and thoughtful design can amplify an organization's impact.

Announcement

HOLIDAY COOKIN' WITH COOKSON

We take our yearly holiday card seriously – but not TOO seriously. This year, our team cooked up playful “recipes” that turn holiday inspiration into practical ideas for smarter marketing, standout design and communications that feel as warm as a favorite meal.  

Meet Our Team

STEVE MORIN

Web Services Manager 
(a.k.a The Web Guy)

Favorite Album:

"III Communication" by Beastie Boys

Favorite Food: Chocolate Cupcakes (Isn't that everyone's favorite food?)

"As the primary contact for web projects at Cookson, I handle the technical development that brings our creative team's vision to life. My role includes hosting and maintaining client sites, building landing pages, providing SEO services, ensuring compliance with accessibility standards, and continuously improving user experience. I work closely with our Creative Director and the Director of Digital Marketing to address all technical needs as they arise. Web technology evolves rapidly, so I'm always exploring new tools and approaches that can strengthen our services and deliver better results for our clients."