Hello Marc,
I hope you're well. Below is my latest newsletter with a communications nugget I hope you'll find useful.
Best,
Marc
Practical persuasion insights from Elevator Speech Training
MARCH 2025 EDITION
Many of you have asked how to share the persuasion techniques you've learned with colleagues and friends. I'm excited to announce a simple solution!
I've added two resources to elevatorspeechtraining.com that distill the entire framework into bite-sized, shareable formats:
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1
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A 3-minute video demonstration Watch the framework in action through our medical researcher example (the same one many of you experienced in your training sessions). |
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2
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A downloadable one-pager The entire 4-step framework distilled into a single page that anyone can reference and apply immediately. |
Simply direct people to elevatorspeechtraining.com and tell them to scroll down to the "About our 4-Step Framework" section. There they can watch the video and download the one-pager immediately.
Suggested message to share:
"I recently completed this communication training based on a simple 4-step framework for persuasion. They just added a 3-minute video and downloadable guide that captures the essence of the method. Just watching the video alone could help you communicate more persuasively. Check it out at elevatorspeechtraining.com and click the blue Download One-pager button to get a free copy of the guide."
These resources deliver immediate value whether someone is:
Welcome to our newly renamed newsletter! I chose "The Monthly Nugget" because factual nuggets are core to Step 2 of the framework. Each month, I'll deliver one concise, well-defined, and immediately useful persuasion insight. Think of it as your monthly dose of communication power.
Much of my business comes from recommendations from people like you. If you've found value in the training, please consider sharing it with others who might benefit.
Visit elevatorspeechtraining.com/recommend for a template you can use to recommend the training.
Thank you for spreading the word!
Marc Fest
Elevator Speech Training