The next growth opportunity is helping operators capture more occasions—not simply adding more products.

Convenience stores have become credible foodservice destinations. The strongest operators now compete with restaurants across breakfast, lunch, snacks, beverages and even dinner.



For food manufacturers, the next opportunity is not simply introducing more products. It is understanding which occasions c-stores are positioned to capture — and helping operators execute them profitably.


Can a breakfast item create a planned morning visit? Can a beverage generate an afternoon snack purchase? Can grab-and-go compete with the drive-thru? Can a prepared meal earn dinner consideration?


Foodservice IP’s 2027 Convenience Store Foodservice - Winning the Next Meal Occasion Study will examine where the growth opportunities are, what prevents consumer trial, how needs differ across retailers and what operators need from manufacturer partners to improve quality and convenience without adding complexity.


We are currently inviting manufacturers to participate in the research.

About Foodservice IP
As a research-based management consulting firm specializing in foodservice, we know the business inside and out. Our analysts' experience spans decades across the entire food and beverage industry. We are veteran thought leaders who have worked for big-name firms. In contrast to larger companies, Foodservice IP is fresh and agile. We are committed to excellence and the highest standards — taking the time to understand a client’s business before, during, and after the engagement. The result? Implications and recommendations that are relevant, measurable, and on target with your business needs. Learn more at foodserviceip.com.

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