We are glad to announce that our client Techno Sportswear Pvt. Ltd. which operates under the brand name TechnoSport (“TechnoSport”) has raised equity funding of INR 1,750 Mn from A91 Partners. TechnoSport is India’s largest activewear brand by volume & is headquartered in Bengaluru. TechnoSport offers high-performance apparel tailored for the Indian market rivalling international products at remarkably affordable prices. With a nationwide network spanning 15 states and over 5,000 active retailer touchpoints, TechnoSport is poised for further growth and market penetration.
The transaction is anticipated to significantly expand TechnoSport's footprint both in India and international markets. With the infusion of fresh capital, TechnoSport aims to bolster its advanced manufacturing capabilities, prioritize digital brand development and intensify marketing efforts. Furthermore, this funding will facilitate the broadening of TechnoSport’s sales and distribution networks, enabling the brand to reach a wider audience.
Advay Capital Advisors Private Limited (“Advay”) was the exclusive financial advisor to TechnoSport for the transaction. Advay provided transaction advisory services involving positioning the investment opportunity to a select group of investors, generating high investor interest and overseeing a streamlined process that led to swift closure.
This transaction involving India’s largest activewear brand further strengthens the team’s track record of transaction advisory in the consumer space.
Mr. Sunil Jhunjhunwala (Co-Founder & MD of TechnoSport) said, “Advay Capital proved to be a passionate, committed, and trusted partner throughout our journey to secure growth capital. Their team navigated the complexities with expertise, ensuring clear communication with all stakeholders. Through dedicated efforts and leveraging their extensive investor network, they attracted interest from many firms and generated multiple offers, leading to a successful partnership tailored to our industry & company. I highly recommend Advay Capital for anyone seeking avenues for growth, whether through capital or otherwise.”
