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NEWSLETTER 227
 
VIRTUAL EVENTS GROUP
 

The NowGen cohort (ages 23–46) says in-person networking feels awkward (40%).  Nearly half want curated “who to meet” recommendations before an event. Globe Newswire Freeman
 
 

Studies are showing that people and AIs are not talking about work.

 
 
 
 
All the Lonely People
 
 
 

In the early days of the Internet, the promise was that the cumulative knowledge of the world would be at your fingertips. Turns out that the quest for knowledge became the worldwide shopping mall, fueled by e-commerce and ads. 

 

The world of AI is on a similar, but different trajectory. OpenAI, the parent company of ChatGPT, reports that more than 800 million people use it each week, but not as you’d expect. According to the Washington Post and its analysis of 47,000 ChatGPT conversations, users are overwhelmingly looking for advice and companionship, not work-related productivity tasks. E-commerce has not hit ChatGPT and other AI-bots with its sledgehammer quite yet, but you better believe it’s coming. 


Meanwhile, it seems that all those workers with ChatGPT company accounts are using it for anything but work. The more things change, the more they stay the same.

 
 
CES Preview
 
 
 

For years, we’ve helped CES curate some of their conference tracks at the annual show. Other than enduring an abbreviated holiday season, it’s one of our favorite times of the year, putting us at the epicenter of innovation. We won’t give away the whole show now, but here’s a preview of some of the issues we’ll tackle at the show.

 
 

Wearables
They’ve been around for a while, with most of us now wearing some form of smartwatch. AI is going to give these devices a supercharge. At our Wearables Track, we’ll follow the race to give AI its wearable form. With Walter Greenleaf (Stanford), Swapnil Vats (Luna), Resh Sidhu (Snap), and Kia Nazarpour (Neuranics).

 
 

High Tech Retail
The burning question is what e-commerce will look like in a post-search world. AI is going to eliminate a lot of that clicking from site to site, but what does that mean for the e-commerce engine that served as the backbone of the modern website? With Justin Honaman (Amazon), Stacy Malone (Pinterest), Mattia Miglio (Alibaba Group), Egan Brinkman (Google), John Andrews (Cimulate), and Lynne Kjolso (Microsoft).

 
 

Entrepreneurship
One of the hottest spots at CES is not the big exhibitors, but the over 1,000 startups who’ve often rubbed their last two nickels together (no pennies anymore) to set up shop at Eureka Park, on the lower level of the Venetian Expo. They need advice too, so we’ve gathered some of our favorite VCs to offer some Sage Advice. With Hank Thomas (Strategic Cyber Ventures), Sonny Vu (Alabaster), Jennie Blumenthal (Corporate+Rehab), and Deborah Jackson (Plum Alley)

 
 
The Creator Space
The Creator Economy is outpacing its own analysts' forecasts – and that seldom happens. The Interactive Advertising Bureau (IAB) projects that ad spending on creators in the U.S. alone will top out at $37 billion in 2025. That’s a year-over-year increase of 26%. Creators are launching their networks, signing giga-contracts, broadening their lines to include merch, taking on talent agents and managers, and upping their tech skills. We’ll kick off the programming with a State of the Creator Economy Report from some of the top talents and creator-entrenched thinkers today. With Lia Haberman (ICYMI), Rene Ritchie (YouTube), RJ Larese (Sixteenth), and Ashley Waxman (CreatorIQ).
 
 
December 18 | 3PM | Zoom
 
Pre Game Warm Up!
 

If you haven’t made your CES plans, get on it. It provides the best macroscopic view of the ever-changing world of tech. And mark your calendars for Dec. 18th for our annual CES Pre-Game Warm-Up featuring journalists and speakers.

 
REGISTER TODAY
 
 
Post-Pro is Always the Hardest
 
 
 

Thanks to mobile phones with great cameras, making a video has become the easy part. It’s post-production that separates you from the fray. I read a nice post from Chantal Cox, which inspired me to add to her post-production list:

  1. Always look at the audience. Most editing software can now redirect your gaze so that it’s always on the camera.
  2. Lose the filler words like “Um,” “like,” and “you know”.
  3. Change the font on the captions to be sure that they’re easy to read and placed correctly. 
  4. Get rid of background noise. Again, most AI production software can get rid of everything from dog barks to ambulances.
  5. Fix typos, especially people’s names, which are often mispelled. (Do this by looking at the transcript of the video).

The following programs all contain most of these features: Adobe Premiere, DaVinci Resolve, OpusClip, Descript, Veed, and Kapwing. Some are more expensive (Premiere) and some are for more casual users (Caput). Here’s a chart that ChatGPT generated, so check for hallucinations.

 
 
Scuttlebutt
 
 
 

6-7 Jumps the Shark
When the NYT reports on a trend, it’s already game over. The cult-like, secretive buzzword that separates kids from their parents is suffering from death by overthinking. The only age group that’s still “6-7” fixated is 5-year-olds. But since it became Dictionary.com’s word of the year, it’s worth noting the phenomenon.

 
Image credit: Robin Raskin using ChatGPT
 
 
 
 
What to do During the Next Power Outage
Power outages happen, and yet, we’re more dependent on electric power to fuel our Internet-saturated lives than ever. Sean Captain points out some “save your ass” tips on how to survive the next outage without missing a beat at work. Read it at Techlicious.
 
 
 
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Robin Raskin | Founder
917.215.3160 | robin@virtualeventsgroup.org

Gigi Raskin | Sales/Marketing

917.608.7542 | gigi@virtualeventsgroup.org