The New Shiny Shiny
James and Katheryn Murdoch (yes, those Murdochs) are preparing to launch a new festival in addition to their current Art Basel Fairs. The Futurific Institute, scheduled to go live in 2028 in the Swiss Rhineland, promises to combine art, culture, and tech to create a new kind of
ideas festival. Move over, Davos.
Sora’s Demise: Open AI’s Albatross
For a brief moment, we could all use OpenAI’s Sora to type in a text prompt that would let us create a video of anything we could imagine. In late March, Sora announced it would shut down momentarily. And shut down despite reported talks with Disney, which said it would invest $1 billion in OpenAI and license characters to it. (The deal has not gone forward.)
Will other generative AI video makers close down as well? Doubtful, but they are going to need to figure out how to monetize better. Sora was costing OpenAI a bloody fortune to generate some really silly and often troublesome videos. IP violations and legal liabilities abounded. Deepfakes were all too likely. It became a non-revenue-generating liability.
Especially with rumors of OpenAI looking at an IPO offering.
I wrote Adi Sideman, founder of Popcorn, an agentic solution that culls from multiple sources to create its video, to ask him about Sora’s demise. “I always thought that Sora as a consumer product was a happy mistake. It went viral, but was never intended to be a business, and the proof is that it did not last as a consumer business (the economics were never
there).
Social Media: Guilty As Charged.
By now, we’re well aware that it takes legislators and regulators a lot longer to “decide what to make of new technology” than it takes to launch the new technology onto an unsuspecting public. But Meta and YouTube were just fined six million dollars (3 million compensatory, 3 million punitive) for negligent design of their services, resulting in mental health issues in minors.
The ruling validates long-standing concerns that social media platforms are deliberately designed and marketed to be addictive, especially to kids and teens. This leads to the question of whether social media harm should be compared to that of cigarettes and alcohol.
While the penalties incurred by the companies amount to chump change ($3 million in damages), the verdict unleashes a Pandora’s box of potential lawsuits with “social media” to blame. Is this an isolated case? Or can we expect a flurry of cases pointing to social media’s damage?
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