Attendance Awareness Campaign Update

A project led by Attendance Works

September 24, 2026

Teams Tackling Attendance


Tackling chronic absence at today’s high levels requires a team of people who engage the school community and implement multiple interventions. This month we’ve published success stories featuring districts that have made significant improvements in attendance by adopting this comprehensive approach with a cross-functional team. 


Is your team ready to improve attendance? If your school or district lacks an attendance team, consider adding attendance to an existing group or if needed, establishing a new team. Check out our District and School teams page.


Strengthen your school team’s attendance efforts with our year-long planning document, designed to help teams set goals, review data, identify root causes of chronic absence and coordinate strategies throughout the school year. The Attendance Activities School Year Plan (K-12) offers actions from summer planning through the end of the school year.

Join the movement to get more kids engaged and showing up. Donate today!

Webinars


Over 3,800 people registered for the final AAC webinar on 9/23, Ensure Support All Year Long. We appreciate everyone who registered! If you missed it, or the other 3 webinars, consider watching with a group and follow it up by sharing what you've learned. Check out our webinar discussion guides, recordings and presentation slides for each of the AAC 2026 webinars, on our website. (The recording for our 4th webinar will be added soon). 


Spread the word!


The AAC 2026 webinar series features educators sharing how they are building school communities and reducing chronic absence. Webinar recordings are available on our website. Consider watching with a group and discussing what you've learned! #YourPresenceMatters https://www.attendanceworks.org/resources/webinars/  

What works!


The Center for High School Success (CHSS) helps high schools strengthen ninth-grade success through coaching, data analysis, professional learning and collaborative student-support teams. Camelback High School, featured in our Success Story, used the CHSS approach.


The Patterson Foundation’s Beyond The Blog podcast explores how schools and communities can work together to improve student attendance. Speakers from the Suncoast Campaign for Grade-Level Reading and Charlotte County Public Schools share lessons from a local Attendance Awareness Poster Contest and Motivating Improved Attendance program.


Listen to a late August discussion on the EdCounts podcast with Attendance Works and Ashley Haynes of the Indiana Youth Institute talking about how people and organizations are working to ensure that kids are attending school consistently.

Attendance celebrations


Fort Caroline Elementary celebrates attendance every week! Each Friday, a student who attended school all five days is featured as an Attendance Winner and the student’s parent also receives a special treat in recognition of the family’s role in getting students to school.


Swimming Pen Creek Elementary kicked off the school year by celebrating its first “On Time Otters,” recognizing students who arrive at school on time and ready to learn. The school is also sharing weekly attendance snapshots as it works toward a schoolwide attendance goal of 95% or higher.


Taylor County Middle School is encouraging students to show up on Fridays with its Pick 6 Attendance celebration. Students who are at school on Friday are entered into a drawing, with two winners selected from each grade to celebrate great attendance.


Don’t see your celebration listed here? Submit this form, and we’ll add it to our Community News 2026 page!


We’re also collecting AAM proclamations to share on the Attendance Awareness Campaign’s website. Submit this form, and we’ll add it to the page!

State news


We’re delighted to share new data showing real improvements in states participating in the 50% Challenge to reduce chronic absence! The states are seeing chronic absence reductions across nearly every grade level and student group, and improvements in student academic performance. Read below for more details from CO, CT, GA, MD, NV and RI. 


New data from the Colorado Department of Education show chronic absence declines across every grade level during the 2025–26 school year. The statewide chronic absence rate fell to 27.5%, its lowest level in four years, with improvement across student groups and racial and ethnic groups.


In Connecticut, chronic absence declined for the fourth consecutive year from a high of 23.7% in 2021–22 to 16.4% in 2025–26. This metric improved in nearly every grade in 2025–26 and for the majority of student groups. The largest improvements were in grade 9. 


Georgia continues to make progress. During the 2025–2026 school year, the state's chronic absence rate dropped from 19.5% to 17.7%—its lowest post-pandemic level and the fifth consecutive year of improvement.


The Maryland State Department of Education announced a four-year decline in chronic absence statewide, with a 22.8% chronic absence rate for the 2025-26 school year, down from 30.9 % in 2021-22. 


The Nevada Department of Education’s accountability portal shows that chronic absence continued its downward trend, hitting 25.5% in 2025-26, down from 36% in 2021-222.


Year-end data for 2025-26 in Rhode Island indicate a statewide chronic absence rate of 19.7%, which is a 14.4% decrease in chronic absence since the height of the pandemic, and marks the fourth consecutive year of a statewide decline in chronic absence.

Attendance tools


Download our guidance for school and for district attendance focused teams. The guidance offers five key functions of a team that effectively address attendance, tips for organizing a team and a sample meeting agenda for teams.


Your school and district team should review chronic absence data broken down by school, grade, classroom, student group or neighborhood to detect barriers requiring system-wide solutions. Learn more about data-informed teams.


Use our school team self-assessment tool to examine what would help your school(s) take a more effective approach to improving attendance.

Homelessness and attendance


The strategies that help students experiencing homelessness get to school also strengthen attendance broadly, and elevated chronic absence often signals housing instability not yet identified under McKinney-Vento. Read our new report developed with SchoolHouse Connection and find other resources on SHC’s attendance hub. 


We are proud to announce that we and SchoolHouse Connection received a Signature Grant from the Imagine Learning Foundation to continue our work addressing chronic absence and student homelessness. The grant will support a new focus on research and AI.


The National Conference of State Legislatures is hosting a free webinar, "Bridging Silos: How State Agencies Are Connecting Chronic Absence and Homelessness" at 3:00 ET on October 6. Stay tuned for registration details.

Research


A new working paper from the Annenberg Institute at Brown University, The Post-Pandemic “Attendance Crisis” in Historical Perspective, examines today’s attendance challenges within the longer history of school participation in the United States. 


New research from the Washington State Institute for Public Policy, Chronic Absenteeism in Washington’s K–12 Schools: School-Level Factors and What Works to Reduce Absenteeism finds that parent communication, home visits and early warning systems can increase attendance and reduce chronic absence.

Events


Ignite Reading is hosting “A Reason to Show Up,” on Sept. 30. Attendance Works and others will explore how literacy can strengthen students’ connection to school. 


Join us, the American Enterprise Institute and EdTrust on Oct. 1 for "Portraits of Progress: How States Can Reduce Chronic Absenteeism," featuring the Rhode Island Department of Education and the Iowa Department of Education leaders on tackling a persistent threat to student achievement progress.


Schools play a vital role in supporting student health and success. Join Healthy Schools Campaign on Oct. 8 for The Power of Public Schools: The Hidden Healthcare System Behind Student Success to hear from students, parents and health and education leaders.


Learn more about Attendance Works! We’re inviting everyone to join us on Oct. 13 for an update about where we're headed next and what it will take to get us there. We’d like to share with you what your support could make possible. R.S.V.P. here.

Professional development


Our Professional Leadership Attendance Network (PLAN) is designed to support district leaders responsible for improving attendance systems. The next cohort begins January 20, 2027. For more information contact Lorri Hobson (Lorri@attendanceworks.org) and Zach Freeman (Zach@attendanceworks.org).

Partner spotlight


The Institute for Educational Leadership (IEL) changes systems through people, building the capacity of individuals and teams to strengthen their communities and education systems. IEL’s newest network, for Youth Service Professionals, brings together people working to create opportunities and improve outcomes for youth and young adults. Learn more and sign up here. 


Learning Heroes accelerates home-school relationships grounded in trust and centered on student learning and well-being to advance student achievement, school success and thriving communities. Learning Heroes is expanding the Milwaukee Go Beyond Grades campaign to help families understand why every day in school matters for their child’s learning and success. Learning Heroes is also leading a two-part professional learning series for Milwaukee school teams.

Campaign convening partners

See the full list of Attendance Awareness Partners here.

Campaign sponsors

A special thanks to the campaign sponsors who have already committed to supporting our 2026 Attendance Awareness Campaign. Their investment makes it possible for us to provide you with free strategies and materials.

News highlights


Experts: Health, mental health among key drivers of chronic absenteeism, CBS News, August 27, 2026


How to Get Past the Blame Game when Kids Refuse to Come to School, Education Week, September 3, 2026


Pasadena Unified Opens Attendance Awareness Month With Its ‘Showing Up Matters for R.E.A.L.’ Campaign, Pasadena Now, September 10, 2026


Denver Broncos team up to cut down on chronic absenteeism in Colorado schools, Denver7, September 16, 2026

Attendance Works is a nonprofit, national and state initiative. Our mission is to advance success in school and beyond for all students by reducing chronic absence. Find free downloadable resources, research, consulting services and more on our website: www.attendanceworks.org


For more information contact: info@attendanceworks.org

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