When you want your name to stick
January, 2021
“Don’t Mess With Texas” is a saying that is not as old as you might expect and it originated, not as a slogan for Texas bravado, pride and power, but as an anti-littering advertising campaign. Here's why it worked... Read More
Long before Internet, TV, or radio advertising even existed, people were using stickers to promote their products, causes, events, etc. In fact, stickers (or some variation of adhesive print materials) have been used for hundreds of years now. Here's a bit about the history of bumper stickers. Read More
Don’t let the ease of creating and executing a sticker marketing campaign make you complacent! Even in its simplicity, there are ways to make your efforts more effective. Here are some simple hacks you can implement that will help enhance your success.
The purpose of promotional stickers is to increase exposure and awareness of a company, brand, organization, belief, cause, etc. Unfortunately, it’s not always realistic to rely on outside parties to display your stickers. One important method of sticker distribution involves placing promotional stickers in locations that you own or control. Read More