The holiday season is just around the corner, and we’re inviting downtown businesses to join the Downtown Spokane Partnership (DSP) and our community partners in making it a memorable one! From festive events to special promotions, there are plenty of ways to participate, connect with customers, and bring more holiday cheer downtown.


Explore the opportunities below and sign up to participate today. Let’s work together to make this the best holiday season yet for your business and for downtown Spokane!

Small Business Saturday Swag Bag Giveaway Event

Sponsored by STCU Saturday, November 28, 2026

Join DSP and presenting sponsor STCU in celebrating Small Business Saturday!


We’re filling branded swag bags with local goodies, coupons and special offers to promote downtown businesses and encourage holiday shopping. The first 200 customers at Auntie’s Bookstore on Small Business Saturday, November 28 will receive a bag featuring local surprises provided by YOU!


Two ways to get involved:


  • Contribute 400 small promotional items: Donate a small item to include in our giveaway bags and introduce your business to new customers. Ideas include a branded pen or sticker, a small product sample, or a coupon for a discount or special offer. It’s an easy way to promote your business, highlight holiday offerings and encourage shoppers to return throughout the season.
  • Host a giveaway location: We’re seeking four downtown businesses to serve as remote distribution locations. Each participating business will give bags to the first 50 customers of the day, helping drive foot traffic and introduce shoppers to new downtown destinations.


Let’s work together to turn holiday excitement into local shopping, new customer connections and a successful Small Business Saturday for downtown Spokane!

Downtown Holiday Countdown
Sponsored by STCU
December 1–24, 2026

Put your business in the holiday spotlight! DSP is inviting downtown businesses to contribute a special deal, discount or experience for the Downtown Holiday Countdown. Only 24 business spots are available, with each business owning one day of the countdown.


How It Works

  1. Choose your day: Select an available date between December 1–24 to feature your business.
  2. Create your offer: Develop a special deal, discount or experience designed to attract customers and drive in-store visits.
  3. Honor your deal: Your offer begins on your featured date and must remain available through December 24.
  4. Get promoted: Your business and offer will be featured on 5,000 printed countdown cards, DSP’s website and daily social media promotions.


Participating businesses will be promoted on 5,000 printed countdown cards, distributed beginning November 21, as well as DSP’s website and daily social media promotions throughout December.


Ready to claim your day? Contact DSP to submit your offer and preferred date. Spots are limited, so sign up early to be part of this downtown-wide holiday promotion!

Kid's Holiday Hunt
presented by ICCU
November 21–December 19, 2026

Bring holiday magic to your business! DSP is looking for 14 downtown businesses to host a hidden holiday character for the 11th annual Kids Holiday Hunt, a family-friendly promotion encouraging children ages 12 and under (and their grown-ups) to explore downtown, discover local businesses and shop along the way.


Participating businesses will welcome families searching for holiday characters and recording their discoveries in a Holiday Hunt Passport. It’s a fun way to increase foot traffic, connect with new customers and make your business part of a downtown holiday tradition.


We’re also seeking business contributions for three family prize packages valued at $300 each. Donate a gift card, product, service or family-friendly experience to help create exciting prizes for participating families.


Only 14 business locations are available! Sign up soon to host a holiday character, contribute to a prize package or do both. Let’s make downtown Spokane a little more magical for local families this holiday season!

Visit Spokane's Holiday Deals Pass

Visit Spokane is refreshing its three free digital Deals Passes for the holiday season, running November 2026 through January 2027, and invites eligible businesses to participate.


Why participate?


  • No cost for Visit Spokane paid members and eligible community partners.
  • Customize an offer with a holiday special, discount or existing promotion.
  • Gain exposure through Visit Spokane marketing to locals, leisure travelers and convention attendees.
  • Easy access for customers: Passes are delivered by text and email, with no app download required.
  • Staff support: Participating businesses receive informational materials.


Businesses can choose an offer expiration date, though participation throughout the full promotion is encouraged.

Special Advertising Rates in The Inlander

The 2026 holiday season promises special events, outstanding nightlife, memorable dining experiences and great shopping. Your DSP/BID and The Inlander have teamed up to create THE definitive weekly guide for the season, promoting everything Spokane offers for the holidays.



Contact your Inlander representative at 509.325.0634 for more info and reservations. Mention the Downtown Spokane Partnership for exclusive Ratepayer/Member discounted pricing.

Share Your Event or Promotion

If your business has its own promotions or events taking place over the holidays, make sure to get on Visit Spokane's online calendar of events as they spread the word across the region of all Spokane has to offer the Inland Northwest.

Other Promotional Opportunitties

Join the City Squad Perks Program


Downtown Spokane Partnership’s City Squad Perks program connects local businesses with 600+ downtown employees and advocates through exclusive, year-round offers that encourage people to shop, dine and explore downtown.


There’s no cost to participate! Businesses provide a special perk, such as a discount, free item with purchase, happy hour special or existing promotion.


How it works:


  1. Create a perk: Businesses choose an offer and provide simple redemption details, such as eligible purchases, restrictions or expiration dates.
  2. Reach local employees: Offers are shared with City Squad members through citysquad.club, DSP email, social media and other downtown channels.
  3. Redeem in person: Members visit the participating business and present the perk as directed, such as showing the offer on their phone or mentioning City Squad at checkout. The business verifies the offer and applies the discount or promotion.
  4. Welcome repeat customers: Year-round promotion gives members ongoing reasons to visit, try new businesses and return for future purchases.


Participating businesses control their offers and redemption terms, making it easy to choose a promotion that works for their operations. Sign up to offer a City Squad perk, connect with downtown employees and turn local awareness into in-store visits!

Last call for Trunk or Treat: Bring Your A-Game!


Think your team has the spookiest, most creative trunk downtown? Join us for Trunk or Treat this Saturday, October 31, from 11 a.m. to 2 p.m. on Post Street next to River Park Square. 


Participation is free! Sign-up, decorate your trunk, hand out treats and compete against fellow businesses for bragging rights as the best-decorated trunk! 


Ready to scare up some competition? Register your business at the link below.

DOWNTOWN SPOKANE PARTERSHIP | 509.456.0580 | www.downtownspokane.org

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