Small Business of the Month | | |
Dr. Nekia Staley-Neither
Owner | Dental Coach & Business Consulting
Special Care Dentistry
Small Business Spotlight
For more than 22 years, Dr. Nekia Staley-Neither has served Prince George’s County and the surrounding DMV community through dentistry, entrepreneurship, mentorship, and community leadership. As the owner of Special Care Dentistry, she has built a practice centered on compassionate, comprehensive care, with a particular focus on patients who may require additional time, patience, understanding, and individualized support.
Her work extends far beyond the dental chair. Dr. Staley-Neither also provides dental coaching and business consulting, helping dentists and women entrepreneurs strengthen their leadership, improve business performance, grow their practices, and make sound financial and strategic decisions. Drawing from her own experience in practice ownership and entrepreneurship, she helps others navigate the realities of building sustainable businesses while balancing professional and personal responsibilities.
Community impact is also central to her work. Through Special Care Dentistry’s annual Community Day Health Fair, Dr. Staley-Neither and her team provide free dental services while connecting individuals and families with healthcare, financial, employment, and community resources. For her, entrepreneurship is not simply about business growth; it is about creating healthier families, stronger businesses, and stronger communities.
| | |
As she becomes more involved with Women of Prince George’s, Dr. Staley-Neither is looking forward to building relationships with other women business owners, professionals, and community leaders. She values spaces where women can collaborate, learn from one another, mentor one another, and create meaningful professional connections.
Looking ahead, her focus remains on growth, mentorship, access, and impact. She plans to continue expanding Special Care Dentistry, increasing access to specialized dental care, strengthening community partnerships, and growing her women’s dental and business consulting work nationally. She also hopes to create more opportunities in Prince George’s County through mentorship, entrepreneurship, leadership development, and community initiatives.
Dr. Staley-Neither says doing business in Prince George’s County has reinforced two qualities in particular: resilience and relationship-building. She credits the community with teaching her the importance of perseverance, adaptability, and the value of meaningful relationships with patients, businesses, organizations, professionals, and fellow entrepreneurs.
She remains proud to serve Prince George’s County and committed to using her experience not only to grow her own businesses, but also to support women, develop future leaders, and give back to the community that has supported her journey.
Business Contact
Dr. Nekia Staley-Neither
Owner, Dental Coach & Business Consulting
Special Care Dentistry
Website: www.myspecialdentist.com/
Email: drnekia@gmail.com
Phone: 301-735-3006
| | RSVP a date(s) that works for you! | | Entrepreneur Tip of the Month | |
Focus Area
Market Research
| |  | Key Tips: Market Research: Take time to understand the market before making major business or marketing decisions. Study your competitors to see what they offer and where gaps may exist, clearly define the customers you are trying to reach, and talk to or survey potential buyers to understand their needs and priorities. Most importantly, validate that there is real demand for your product or service before investing significant time and money. Good market research helps you make informed decisions based on what customers actually need—not assumptions. | | | |
✨ FLASHBACK: WPG’s 2026 Annual May Women’s Conference! ✨
What an unforgettable experience! 💜 Our 2026 conference was filled with inspiration, connection, empowerment, and moments that reminded us of the power of women coming together.
| | |
🎉 EARLY BIRD REGISTRATION FOR 2027 OPENS SOON!
You don’t want to miss this phenomenal experience! From powerful connections to impactful conversations, the WPG Annual Women’s Conference is designed to inspire you, empower you, and leave you with something meaningful to carry forward.
✨ You will leave DIFFERENT than when you came!
📅 Save the date: May 21, 2027 📍 Bowie State University Conference Center
Stay tuned for registration details!
|
| Business Dilemma Scenario | | |
A Business Dilemma: Scenario for Group Exercise
Every month, we present a realistic workplace challenge. After reading it aloud, have participants discuss:
- What’s the core issue?
- What are the possible actions?
- What are the risks and consequences?
- What would they do and why?
| | |
The Late Paying Customer
A major customer is more than 60 days past due on several invoices but continues to request new work. The revenue is important to the business, and the owner fears that pausing services could permanently damage the relationship.
_______
💬 Discussion Prompt: How long should a business continue working with a client who consistently pays late? At what point does protecting the relationship begin to hurt cash flow, and how can clear payment policies be enforced fairly and consistently without damaging the client relationship?
| | | |
🧠 Suggested Answer to Business Dilemma Scenario
Answer: Communicate directly with the customer and establish a written payment arrangement. Consider pausing additional work until a portion of the balance is paid. The business should also strengthen its payment policies by requiring deposits, milestone payments, late fees, or automated billing.
| | | |
WPG Mission Statement
The Women of Prince George’s leverages a strategic roster of business relationships across the Washington, D.C. area to build mutually beneficial connections between key businesses and local women. The organization connects professional women and entrepreneurs with neighboring markets while providing exposure for businesses serving the Prince George’s County community. Through mentorship, education, workshops, and professional guidance, The Women of Prince George’s strives to educate women, strengthen families and communities, and elevate economic opportunity and leadership on a global scale.
| | | | |
